Tobi explains - KPIs in online marketing
Part 5 of the "Tobi explains" blog series is all about key performance indicators (KPIs): How to choose the right KPIs and which KPIs are particularly relevant in online marketing?
Part 5 of the "Tobi explains" blog series is all about key performance indicators (KPIs): How to choose the right KPIs and which KPIs are particularly relevant in online marketing?
Part 4 of the "Tobi explains" blog series is all about web tracking: we show how it can be used to measure the success of various marketing activities.
In the 3rd part of the blog series "Tobi explains", we explain what technical search engine optimization is.
In the 2nd part of the blog series "Tobi explains" the differences between OnPage and OffPage SEO are shown.
Part 1 of the blog series "Tobi explains" is about SEO basics: It explains what the Googlebot, keyword research, indexing and rankings are.
In this blog post, you will find out how AI tools are redefining the landscape of search engine optimization and what potential and limitations their use entails.
The second part of the blog series "Daniel explains" is about the different types of Google Ads campaigns.
In a world where artificial intelligence is opening up new horizons, Aleph Alpha is setting new standards with its flagship product LUMINOUS. Find out how the company is establishing itself in the AI industry with its focus on customized business solutions, data protection and adaptive learning methods.
In this blog post, you can find out what potential GPTs have for companies and how they positively support everyday working life.
Part 1 of the blog series "Daniel explains" is all about SEA basics: What is SEA, how does it work and what are the benefits?
Part 5 of the "Tobi explains" blog series is all about key performance indicators (KPIs): How to choose the right KPIs and which KPIs are particularly relevant in online marketing?
In this blog post, you will find out what it means to be part of 711media: a team based on respect, passion, appreciation and the drive to always achieve the best for our customers.
Modern and pioneering CMS approaches are more in demand than ever before. In recent years at the latest, it has become clear how important a high-performance website and a well-structured online store are - and this is precisely where the advantages of the hybrid headless FirstSpirit CMS come into play. This blog post explains what these are.