FirstSpirit CMS

Efficiency & flexibility in content management

Crownpeak is a Digital Experience Platform (DXP for short) with a wide range of services aimed at optimizing digital presences and enabling effective content management. As a CMS, FirstSpirit maps a customer's overall experience while responding to their needs and interests individually and in real time. This ensures a consistent customer experience across all communication channels and gives your company a clear competitive advantage. With FirstSpirit, you can personalize your content and create targeted campaigns to effectively reach your target audience. Seamless integration with other systems allows you to comprehensively design and improve your website or app.

Optimize your digital presence with the FirstSpirit content management system - personalization, multichannel publishing and more. As a FirstSpirit agency and partner, 711media supports you with your project and helps you to optimize your online presence and achieve your digital business goals.

Crownpeak as DXP

Crownpeak (formerly e-Spirit) is the manufacturer of the industry-leading digital experience platform FirstSpirit. Companies around the world rely on DXP solutions to help them successfully implement digital strategies, better target customers and gain market share.

FirstSpirit enables the creation, management and publication of content in a wide variety of channels, including websites, online stores, intranets and portals, extranets, print publications and mobile devices. In other words: FirstSpirit is everywhere where communication takes place and where convincing digital experiences are important. Through these services as a DXP, FirstSpirit offers a comprehensive solution for optimizing the digital presence of companies and organizations.

HYBRID CMS

FirstSpirit's hybrid headless architecture offers companies a flexible, effective way to use and manage content on different channels to ensure an optimal user experience.

Personalization

Stand out from your competitors and offer your website visitors a personalized, multi-channel and content-driven digital experience with personalized content tailored to your target group.

Enterprise-Ready

FirstSpirit was designed for global companies that want to simplify their complex and distributed applications - whether in the cloud or with an on-premises solution.

Welcome

Are you looking for a digital agency that can support you in the areas of strategy, digital brand management, user experience, e-commerce, online marketing and development?

Contact us or make an appointment directly for an initial consultation.

Oliver Storm

Phone + 49 711 460 583 010
E-mail oliver.storm@711media.de

Digital transformation on one platform

FirstSpirit is the perfect enterprise CMS to meet the complex requirements of the digital transformation of companies. The modular structure of FirstSpirit makes it easy to connect product information systems, online stores, portals and CRM systems. In addition, the user-friendly interface of the headless CMS allows content to be maintained quickly and easily. The large number of workflows and out-of-the-box functionalities also underline the content focus of the headless content management system.

But the Enterprise CMS also has a lot to offer technically: With new advanced features such as Software as a Service (SaaS), Content as a Service (CaaS) or Intelligent Content Engine (ICE), FirstSpirit offers a whole range of options for creating automated and personalized content.

FirstSpirit success stories

Advantages of First Spirit

  • Content management:
    FirstSpirit offers a comprehensive range of content management tools that make it possible to create, manage and publish content easily and effectively.
  • Enterprise-ready:
    Both on-premises and in the cloud, DXP is aimed at international companies that want to simplify applications.
  • Multichannel publishing:
    FirstSpirit enables content to be published on multiple channels such as websites, mobile apps, social media platforms and more to reach a wider audience.
  • Personalization and targeting:
    With FirstSpirit, content can be personalized based on user data and targeted campaigns can be created to improve the user experience and increase conversion rates.
  • Flexibility & Scalability:
    FirstSpirit is highly flexible and scalable and can be adapted to the needs and requirements of any organization.
  • Seamless integration:
    FirstSpirit can be seamlessly integrated with other systems and platforms, including e-commerce platforms, CRM systems and marketing automation tools.

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Hybrid headless architecture from FirstSpirit DXP

FirstSpirit for flexible content management

FirstSpirit DXP's hybrid headless architecture combines the benefits of headless and traditional content management, providing a flexible way to create and managecontent that allows it to be used on multiple channels without having to abandon a traditional CMS structure. It provides a centralized content management platform that is flexible enough to meet the needs of organizations that want to deliver content to multiple channels.

With the FirstSpirit digital experience platform as a CMS, content and assets can be managed centrally, while at the same time various front-end systems (e.g. websites, mobile apps, digital signage) can access the content via an API. The hybrid architecture of FirstSpirit DXP enables companies to use their content effectively and consistently on different channels without losing control of their content.

With a headless CMS, the backend and frontend are decoupled from each other. Using an integrated API, websites and applications can access various content and adapt the respective display options on different media accordingly. You can read about the advantages of headless content management systems in our blog article"First Spirit - CMS in times of Corona?".

Frequently asked questions about FirstSpirit CMS

What is FirstSpirit and what features does it offer?

FirstSpirit is a powerful digital experience platform (DXP) with an integrated content management system (CMS) that enables organizations to efficiently create, manage and distribute digital content. It offers a wide range of features, such as an intuitive user interface, flexible workflows and access controls, extensive personalization options and comprehensive integration with third-party tools and systems.

How does FirstSpirit differ from other CMS platforms?

FirstSpirit differs from other CMS platforms through its hybrid headless architecture, which allows organizations to seamlessly deliver their content across multiple channels. This architecture makes it possible to separate the content from the presentation layer, increasing flexibility in content creation and management. In addition, FirstSpirit offers a user-friendly interface that allows even less tech-savvy users to create and manage content easily and quickly. The platform also offers a wide range of features and extensions to enable seamless integration with other systems and tools. With FirstSpirit, companies can effectively manage their content and deliver personalized digital experiences across multiple channels to improve interaction with customers and users.

More about content management systems

What challenges do companies solve with FirstSpirit?

Organizations using FirstSpirit can overcome a number of challenges associated with managing and delivering content. With the ability to translate content and support for multiple currencies and time zones, organizations can effectively target local markets. In addition, FirstSpirit allows organizations to effectively manage and deliver content to multiple channels without worrying about the complexities and difficulties associated with creating and managing content for different channels. FirstSpirit enables companies to personalize and tailor content to specific audiences to increase customer satisfaction and improve interaction. By automating processes and providing tools to increase efficiency, FirstSpirit enables companies to increase productivity and reduce costs.

What are the costs for FirstSpirit and what licensing options are available?

The cost of FirstSpirit can vary depending on the specific requirements of the company, as the platform offers customized solutions. The cost depends on factors such as the size of the organization, the scope of the project, the number of users and the features and integrations required.

There are several licensing options for FirstSpirit, including a single user license, a server license and cloud-based licensing. Companies can choose the licensing option that best suits their needs and requirements. Costs are typically charged as a one-time license fee or an annual maintenance fee.

It is important to note that FirstSpirit may have a higher cost than other CMS platforms on the market due to its advanced features and comprehensive support and training offerings.

As a certified FirstSpirit partner, we not only provide you with detailed and intensive advice, but also ensure seamless integration of the DXP into your IT structure and business processes.

Drive your digital transformation with an agile solution that meets your requirements and create an unforgettable, consistent digital customer journey.

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+ 49 711 460 583 010