A continuous relaunch describes the process in which a website is kept up to date or optimized by means of constant, smaller adjustments. In contrast to a classic website relaunch, which usually takes place in one large step at a specific point in time, a...
Read moreIn marketing, a conversion refers to the change in status of a target person. For example, the conversion of an interested party into a customer through a purchase. However, a conversion can also be a download or a registration for a newsletter. In online...
Read moreCRM stands for "Customer Relationship Management", which can be translated into German as "Kundenbeziehungsmanagement". It is a business strategy and a software solution that helps companies to effectively manage and improve customer relationships. CRM systems...
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