URL
Uniform Resource Locator, or URL for short, is generally understood to mean an Internet address or web address. These are usually URLs of websites that can be called up in a web browser.
Read moreUniform Resource Locator, or URL for short, is generally understood to mean an Internet address or web address. These are usually URLs of websites that can be called up in a web browser.
Read moreThe term usability generally describes the suitability for use of a digital product, such as software or a web application. According to the ISO standard DIN EN ISO 9241, usability is defined as "the extent to which a product can be used by specific users in a...
Read moreIn online marketing, user experience ( UX) encompasses the entirety of a user's experience with a website and includes the components of accessibility, aesthetics and usability and is a subjective expectation. Despite the subjectivity of user experience, it can...
Read moreThe user interface ( UI), together with the user experience (UX), indirectly influences the success of a website in the SERPs of search engines. UI refers to the interface between man and machine. A good user interface is characterized by efficient, intuitive...
Read moreThe term user journey is derived from the common customer journey, which in marketing shows the various stages and phases a user goes through before buying a product or requesting a service. There are various points of contact (touchpoints) along this "journey"...
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